Game developers have also encroached upon Hollywood to more easily work with and poach talent from the movie industry. He has tailored his writing technique into a game trademark, calling it "emotioneering," and hopes it'll help evoke in players the same emotional depth they have traditionally experienced only in film and TV. Veteran screenwriter David Freeman got his first taste when he was asked to help rewrite the script for Atari Inc.'s "Enter the Matrix." Since then, he's worked on a dozen other movie-based games, including "Van Helsing" and "Shark Tale." "It is like making a film with 10 acts instead of three and action scenes that go on forever." "The development of a video game allows me to tell stories in ways I never before thought possible," said Woo, who directed "Mission Impossible 2" and decided to get into gaming after attending E3 in 2002. The convergence of games and movies is about both creativity and money - made possible now that games have better graphics and the potential for more cinematic environments and storytelling.
Time Warner Inc.'s Warner Bros., which formed a video game division in January, gave details about the upcoming game and movie adaptation of the popular children's book "The Polar Express." Tom Hanks voices both.
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